{"id":744482,"date":"2026-07-02T10:44:50","date_gmt":"2026-07-02T08:44:50","guid":{"rendered":"https:\/\/fermentis.com\/?p=744482"},"modified":"2026-07-02T10:44:50","modified_gmt":"2026-07-02T08:44:50","slug":"new-appointments-at-fermentis","status":"publish","type":"post","link":"https:\/\/fermentis.com\/en\/news\/corporate-news\/new-appointments-at-fermentis\/","title":{"rendered":"Strengthening our leadership: two new appointments at Fermentis"},"content":{"rendered":"<p class=\"lead\"><strong>We\u2019re\u00a0pleased to share two new leadership appointments at\u00a0Fermentis, announced by our General Director, Thomas Lesaffre.\u00a0<\/strong><strong>Effective 1 June 2026, Jianing Shi has been appointed APAC Sales Director, and starting 1 July 2026, Barbara Rabourdin assumes the role of Global Marketing &amp; Communications Director.\u00a0<\/strong><\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_16766487\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"433\" src=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-1024x435.avif\" class=\"attachment-large size-large not-transparent\" alt=\"\" srcset=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-1024x435.avif 1024w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-800x340.avif 800w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-768x326.avif 768w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-1536x653.avif 1536w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153-600x255.avif 600w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/e2873f267-bb84-4c8f-987a-fba4cd80d153.avif 1923w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" data-has-transparency=\"false\" data-dominant-color=\"c6bebc\" style=\"--dominant-color: #c6bebc;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_16766487 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<blockquote><p><span data-contrast=\"auto\">\u201cI am delighted to welcome Jianing and Barbara to the Fermentis Leadership Team. They are both highly accomplished leaders in their fields, whose experience will provide great support and leadership to our business as we embark on our next phase of growth and development,\u201d said Thomas Lesaffre.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-contrast=\"auto\">Jianing\u00a0Shi brings extensive experience to\u00a0Fermentis. As APAC Sales Director, she will lead our commercial strategy across Asia-Pacific, overseeing sales, technical services, marketing, and communications.\u00a0Jianing\u00a0will work closely with regional teams to align local initiatives with\u00a0Fermentis\u2019 global vision, supporting beverage producers of all sizes in scaling quality and driving innovation.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Jianing graduated from Tianjin University of Science and Technology with a Master of Food and Nutrition Hygiene and a Bachelor of Bioengineering. She started her career at DuPont China as an Application Specialist before joining Fermentis in 2017 as Area Sales Manager Greater China. In this role, she led Fermentis growth in mainland China, Hong Kong , and the Taiwan region in all our targeted segments (industrial brewing, craft beer, wine, spirits, and coffee).<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<blockquote><p><span class=\"TextRun SCXW134414960 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW134414960 BCX8\">&#8220;It is with a deep sense of responsibility that I step into this new role. My goal is to support our talented teams so that, together, we can bring the full potential of fermentation solutions and technical\u00a0<\/span><span class=\"NormalTextRun SCXW134414960 BCX8\">expertise<\/span><span class=\"NormalTextRun SCXW134414960 BCX8\">\u00a0to beverage producers of all sizes across the APAC\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW134414960 BCX8\">region,&#8221;<\/span><span class=\"NormalTextRun SCXW134414960 BCX8\"> mentioned <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW134414960 BCX8\">Jianing Shi<\/span><span class=\"NormalTextRun SCXW134414960 BCX8\">.<\/span><\/span><span class=\"EOP Selected SCXW134414960 BCX8\" data-ccp-props=\"{&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-contrast=\"auto\">Barbara Rabourdin will build and drive\u00a0Fermentis\u2019 global marketing and communications strategy. Her leadership will ensure that customers and partners worldwide have a clear understanding of\u00a0Fermentis\u2019 innovative solutions and technical services portfolio, while her focus on marketing customer-centric solutions and services will drive growth across all segments and markets.<\/span><\/p>\n<p><span data-contrast=\"auto\">Barbara holds a degree in Agri-Food Engineering and Marketing from the Institut Sup\u00e9rieur d\u2019Agriculture de Lille. With more than 20 years of experience, including roles in product management at Lactalis, category management, and innovation leadership in agri-food and cosmetics, Barbara brings a wealth of expertise. Since joining Lesaffre in 2023 as Global Product Manager at Fermentis, she has played a key role in driving growth across all our target segments: beer, wine, spirits, cider, and coffee.<\/span><\/p>\n<blockquote><p><span class=\"TextRun BCX8 SCXW66249428\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun BCX8 SCXW66249428\">&#8220;I am deeply honored by the trust placed in me. Thanks to the <\/span><span class=\"NormalTextRun BCX8 SCXW66249428\">expertise<\/span><span class=\"NormalTextRun BCX8 SCXW66249428\"> and commitment of our regional and global marketing and communications teams, Fermentis is well positioned\u00a0to advance our ambitious vision for the beverage industry. Together with our distributors and partners, we will continue to drive innovation and deliver meaningful solutions and services for our clients <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed BCX8 SCXW66249428\">worldwide,&#8221;<\/span><span class=\"NormalTextRun BCX8 SCXW66249428\"> added Barbara <span data-contrast=\"auto\">Rabourdin<\/span>.<\/span><\/span><span class=\"EOP Selected BCX8 SCXW66249428\" data-ccp-props=\"{}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span class=\"TextRun SCXW259135820 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW259135820 BCX8\">At\u00a0<\/span><span class=\"NormalTextRun SCXW259135820 BCX8\">Fermentis<\/span><span class=\"NormalTextRun SCXW259135820 BCX8\">, we support beverage producers of every size, from home craft brewers to large industrial clients, with high-performance fermentation solutions and technical services. Welcoming\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW259135820 BCX8\">Jianing<\/span><span class=\"NormalTextRun SCXW259135820 BCX8\">\u00a0and Barbara to our leadership team reinforces our commitment to delivering high-quality, innovative, and customer-focused solutions and technical services that help our partners thrive in a dynamic and evolving market.<\/span><\/span><span class=\"EOP Selected SCXW259135820 BCX8\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re\u00a0pleased to share two new leadership appointments at\u00a0Fermentis, announced by our General Director, Thomas Lesaffre.\u00a0Effective 1 June 2026, Jianing Shi has been appointed APAC Sales Director, and starting 1 July 2026, Barbara Rabourdin assumes the role of Global Marketing &amp; Communications Director.\u00a0 \u201cI am delighted to welcome Jianing and Barbara to the Fermentis Leadership Team&#8230;.<\/p>\n","protected":false},"author":21,"featured_media":744863,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[451],"tags":[],"class_list":["post-744482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - 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