{"id":745060,"date":"2026-07-03T08:09:22","date_gmt":"2026-07-03T06:09:22","guid":{"rendered":"https:\/\/fermentis.com\/?p=745060"},"modified":"2026-07-02T16:10:29","modified_gmt":"2026-07-02T14:10:29","slug":"world-of-coffee-2026","status":"publish","type":"post","link":"https:\/\/fermentis.com\/en\/news\/corporate-news\/events\/world-of-coffee-2026\/","title":{"rendered":"World of Coffee 2026: Advancing Coffee Fermentation Through Knowledge &#038; Collaboration"},"content":{"rendered":"<p class=\"lead\"><span class=\"TextRun SCXW152612010 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW152612010 BCX8\">Brussels was buzzing last week with the energy of World of Coffee (WOC)\u00a0<\/span><\/span><span class=\"TextRun SCXW152612010 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW152612010 BCX8\">\u2013<\/span><\/span><span class=\"TextRun SCXW152612010 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW152612010 BCX8\">\u00a0three days of conversations, tastings, and discoveries about what makes great coffee<\/span><span class=\"NormalTextRun SCXW152612010 BCX8\">\u00a0at Europe\u2019s largest specialty coffee trade show<\/span><\/span><span class=\"TextRun SCXW152612010 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW152612010 BCX8\">.<\/span><\/span><span class=\"TextRun SCXW152612010 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW152612010 BCX8\">\u00a0<\/span><span class=\"NormalTextRun SCXW152612010 BCX8\">At the Fermentis booth,\u00a0<\/span><span class=\"NormalTextRun SCXW152612010 BCX8\">we connected with producers, roasters, scientists, and industry leaders to advance the role of controlled fermentation in coffee quality.<\/span><\/span><span class=\"EOP Selected SCXW152612010 BCX8\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_57246065\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"765\" src=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-1024x768.avif\" class=\"attachment-large size-large not-transparent\" alt=\"\" srcset=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-1024x768.avif 1024w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-800x600.avif 800w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-768x576.avif 768w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-1536x1152.avif 1536w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026-600x450.avif 600w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-at-World-of-Coffee-Brussels-2026.avif 1600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" data-has-transparency=\"false\" data-dominant-color=\"8b7463\" style=\"--dominant-color: #8b7463;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_57246065 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"gap-617702717\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-617702717 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n<h2>Why Fermentation Matters for Coffee Producers<\/h2>\n<p>Fermentation has always been part of coffee processing, but its role in shaping flavor is only now being fully understood. For many producers, it remains an unpredictable step \u2013 one that can make the difference between a remarkable cup and a missed opportunity. That\u2019s why our experts were on hand: to talk about how small changes in fermentation can lead to more consistent, expressive coffees.<\/p>\n<p>At our booth, we demonstrated how <a href=\"https:\/\/fermentis.com\/en\/safcoffee-coffee-fermentation-solutions\/\">SafCoffee\u2122 yeast strains<\/a> \u2013 Sunrise Orange, Cool Blue, Green Origins, and Deep Amber \u2013 can help producers enhance aroma, stabilize quality, and create unique flavor profiles. We served samples of the same Colombian Arabica variety, processed four different ways \u2013 each with a different SafCoffee\u2122 yeast strain. The differences were subtle but clear, a reminder that controlled fermentation isn\u2019t just about avoiding defects; it\u2019s about guiding the coffee toward its best possible expression.<\/p>\n<div class=\"slider-wrapper relative\" id=\"slider-714959513\" >\n    <div class=\"slider slider-nav-circle slider-nav-large slider-nav-light slider-style-normal\"\n        data-flickity-options='{\n            \"cellAlign\": \"center\",\n            \"imagesLoaded\": true,\n            \"lazyLoad\": 1,\n            \"freeScroll\": false,\n            \"wrapAround\": true,\n            \"autoPlay\": 6000,\n            \"pauseAutoPlayOnHover\" : true,\n            \"prevNextButtons\": true,\n            \"contain\" : true,\n            \"adaptiveHeight\" : true,\n            \"dragThreshold\" : 10,\n            \"percentPosition\": true,\n            \"pageDots\": true,\n            \"rightToLeft\": false,\n            \"draggable\": true,\n            \"selectedAttraction\": 0.1,\n            \"parallax\" : 0,\n            \"friction\": 0.6        }'\n        >\n        \n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1362013208\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"765\" src=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-1024x768.avif\" class=\"attachment-large size-large not-transparent\" alt=\"\" srcset=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-1024x768.avif 1024w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-800x600.avif 800w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-768x576.avif 768w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-1536x1152.avif 1536w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026-600x450.avif 600w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-booth-at-World-of-Coffee-Brussels-2026.avif 1600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" data-has-transparency=\"false\" data-dominant-color=\"9d8771\" style=\"--dominant-color: #9d8771;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1362013208 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1353361151\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"521\" height=\"391\" src=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-SafCoffee-at-World-of-Coffee-Brussels-2026.avif\" class=\"attachment-large size-large has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"766d66\" style=\"--dominant-color: #766d66;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1353361151 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n     <\/div>\n\n     <div class=\"loading-spin dark large centered\"><\/div>\n\n\t<\/div>\n\n\n\t<div id=\"gap-1098638119\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1098638119 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n<p>Producers stopped by over the three days, curious about how these methods might work on their own farms. Some had questions about consistency; others wanted to know how fermentation could help them highlight the unique qualities of their terroir. What stood out most were the conversations with growers who had spent years chasing quality, only to see it fluctuate from harvest to harvest. They weren\u2019t looking for quick fixes \u2013 they wanted to understand the process better, to gain more control over something that had always felt a little mysterious.<\/p>\n<p>Our team also spoke with researchers studying indigenous yeast strains, with roasters interested in how fermentation affects roast profiles, and with producers experimenting with new processing methods.<\/p>\n<h2>Key Takeaway from WOC 2026<\/h2>\n<p>Fermentation is the Next Frontier in Coffee Quality!<\/p>\n<p>The coffee industry is evolving, and producers are increasingly recognizing that fermentation is not just a processing step \u2013 it\u2019s a science to be mastered. When done right, it can elevate a good coffee to an exceptional one, ensuring consistency year after year. This allows coffee farmers to differentiate their beans, command premium prices, and move beyond commodity markets.<\/p>\n<p>Today, fermentation is quickly becoming less of a hidden step and more of a deliberate craft. Our team left Brussels with new questions, new connections, and a deeper appreciation for the complexity of coffee. We can\u2019t wait to continue these conversations and connect with more passionate industry professionals next year at WOC 2027!<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_58697051\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"765\" src=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-1024x768.avif\" class=\"attachment-large size-large not-transparent\" alt=\"\" srcset=\"https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-1024x768.avif 1024w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-800x600.avif 800w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-768x576.avif 768w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-1536x1152.avif 1536w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026-600x450.avif 600w, https:\/\/fermentis.com\/wp-content\/uploads\/2026\/07\/Fermentis-team-at-World-of-Coffee-Brussels-2026.avif 1600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" data-has-transparency=\"false\" data-dominant-color=\"7c726d\" style=\"--dominant-color: #7c726d;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_58697051 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n","protected":false},"excerpt":{"rendered":"<p>Brussels was buzzing last week with the energy of World of Coffee (WOC)\u00a0\u2013\u00a0three days of conversations, tastings, and discoveries about what makes great coffee\u00a0at Europe\u2019s largest specialty coffee trade show.\u00a0At the Fermentis booth,\u00a0we connected with producers, roasters, scientists, and industry leaders to advance the role of controlled fermentation in coffee quality.\u00a0 Why Fermentation Matters for&#8230;<\/p>\n","protected":false},"author":21,"featured_media":745098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[3191,463],"tags":[],"class_list":["post-745060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coffee-fermentation","category-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>World of Coffee 2026: Advancing Coffee Fermentation Through Knowledge &amp; Collaboration - Fermentis<\/title>\n<meta name=\"description\" content=\"Fermentis participated in World of Coffee 2026. Read to learn more about our participation in Europe\u2019s largest specialty coffee trade show.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fermentis.com\/en\/news\/corporate-news\/events\/world-of-coffee-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"World of Coffee 2026: Advancing Coffee Fermentation Through Knowledge &amp; Collaboration\" \/>\n<meta property=\"og:description\" content=\"Fermentis participated in World of Coffee 2026. 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