The Fermentis Team attended America’s Largest Craft Brewing Industry Gathering, the Craft Brewers Conference in Denver, back in April. With 14 000 attendees, over 96 seminars, and 1000+ exhibitors at the CBC, the Fermentis Team had the chance to meet brewers, distributors, customers, people passionated by yeast and beer, it was a blast!
We decided to ask José Pizarro, Regional Sales Manager for the East of North America and the gulf of Mexico at Fermentis, to tell us a little bit more about his experience of this year’s CBC.
What’s your main takeway of this year’s CBC?
What I find very interesting is that the event keeps growing and growing. The number of exhibitors and the number of attendees gets bigger from one year to another, which is great news for the craft beer industry!
What was the highlight of the event for you?
If I had to pick one (I loved all of it), I’d say the Welcome Reception Party. Simply because it is a lot of fun, and you get to try a lot of different beers!
What were you looking forward to the most?
I am always really happy when I come to the CBC to get the chance to see customers, friends and distributors again, who come from all over the world to attend this event.
CBC in one word?
It’s all about CRAFT!